Recently, I listened to a podcast by Email Marketing Genius - Jenna Kutcher - and I loved it, not only because I preach this (btw, 4 years ago I created this EMAIL MARKETING GUIDE) - but because when I work with new clients, 8/10 have emails from current, past, and potential clients that they’re not using to build connection, educate, inspire, or sell.
I am here today to join my thoughts with Jenna’s advice.
It’s graduation week! My daughter Lauren graduates high school this week and I am feeling all the feels. Joy - Stress - Excitement - Sadness - Fun - Anticipation - Anxiety - you name it…I’m feeling it.
But,the greatest of all the feels right now is PRIDE!
Lauren has given Matt and me SO MANY REASONS to be proud (her sense of humor, kindness, work ethic, smarts, beauty, athleticism, just to name a few). Then in true Larry fashion (Larry’s our fun nickname for her), she surprised us recently with another attribute to add to her list…her ability to essentially coach a room full of adults. And, I believe her lesson is worth sharing with you today.
Read MoreDid I ever tell you about the first business I opened? I think it was 2010 or 2011.
I was employed at the time; Facebook was just introducing business features and I was obsessed. I was really pressing the company I was working for at the time that this was the NEXT BIG THING and we needed to set up and invest time on Facebook. They were not convinced, so instead I started talking to some friends that owned businesses themselves, or their parents did.
Read MoreEver just want to give it all up? Throw in the towel - close the doors and simply walk away?!
As if it’s that simple - Ha!
This came up recently with a client. Out of pure exhaustion, overwhelm and complete frustration, the question of “what are we even doing here” came up…
Read MoreThere’s always all this talk about choosing a WORD OF THE YEAR, and I am not gonna lie – I LOVE IT!
I began choosing a word of the year when I first learned about it in 2018, and I have stuck with it ever since.
Each year, I usually know exactly what I need to do to grow, evolve and keep a forward momentum. (If you didn’t know already, I am not a supporter of status quo.) Often the focus is so obvious, I simply cannot avoid it.
This year not so much.
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