Ep 36: Rana Mouawad - Why Your Personal Brand Matters
Rana Mouawad is a personal brand expert who helps entrepreneurs build their personal brand and take control of their content strategy and marketing strategy to gain confidence and professional authority for better business opportunities.
Her platform is all about finding your professional voice, attracting an interesting audience, exploring creative possibilities, entrepreneurship, hard earned lessons and so much more.
She believes in challenging the old mindset to provoke thought, curiosity, growth and change towards building a life and business you love.
Rana’s background includes over 15 years in the corporate world working in top advertising agencies and within multinational organizations, a fashion label she built from the ground up, and her own marketing and communications consultancy business working with big ticket clients such as Tiffany & Co, as well as small business owners and social influencers on building their brand and establishing their voice and image in a saturated market. From there, it was a natural shift for her to move from consultancy to coaching.
This episode covers:
When you build the base - a strong base - by building a brand, you create a platform which can support your business idea and help you reach and attract clients, peers, suppliers, and stakeholders.
How personal brand plays a vital role in your business brand and its success
Taking control of your brand online
How her corporate and entrepreneurial background shaped her into who she is today